Tiger or Rabbit?
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To celebrate the Lunar New Year, we’ve made an optical illusion AR experience for McDonald’s and launched it on TikTok and Instagram.
As you use the filter, you’ll be treated to a stunning, beautifully crafted optical illusion that seamlessly transforms from a tiger to a rabbit, depending on your viewing angle.
Director Karen X. Cheng
3D artist Victoria Kamila
AR developer: me!
Producer Jonathan Gaurano
Family Priscilla Lau
Agency IW Group